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  • Associate Media Manager - Ho Chi Minh City - Golden Communication Group

    Golden Communication Group
    Golden Communication Group Ho Chi Minh City

    2 tháng trước

    Mô tả

    KEY RESPONSIBILITIES:

    • Planning
    Collaborate with BP, Creative, and Planning departments to complete advertising plans.

    Develop digital advertising strategies across platforms (Google Ads, Facebook Ads, TikTok Ads, etc.), defining objectives, target audiences, and appropriate budgets for each campaign.


    • Execution & Optimization
    Understand advertising plans and client requirements to implement campaigns.

    Continuously monitor performance indicators (KPIs) such as Cost per Acquisition (CPA), Conversion Rate (CR), and Return on Investment (ROI), making necessary adjustments to enhance campaign effectiveness.

    Manage and allocate ad budgets efficiently to maximize results within approved limits.

    • Analysis & Reporting
    Analyze data and prepare detailed campaign performance reports, drawing insights and proposing new solutions aligned with client needs.
    Utilize reporting tools such as Data Studio and AI.

    • Team Management
    Guide, train, and manage the digital marketing team to ensure productivity and alignment with overall objectives.

    • Research & Trends
    Stay updated with the latest trends, technologies, and best practices in digital performance marketing and apply them to campaigns.


    KEY DELIVERABLES
    Proven experience in digital performance marketing
    Strong data analysis and logical thinking skills
    Effective team management and communication abilities
    Ability to work under pressure and multitask
    In-depth knowledge of digital advertising platforms


    REQUIREMENT
    Minimum 3 years of relevant experience in a similar role
    Strong planning and execution skills
    Solid understanding of digital trends and media market analysis
    Excellent time management and efficiency
    Proficiency in digital advertising platforms
    Strong communication skills; ability to build client networks and databases
    Team leadership and development skills


    YOUR BENEFIT
    With an open management model, we aim to provide financial, personal health, and mental well-being benefits through:
    A profit-sharing program for all company employees.
    A self-assessment method based on competency rather than hierarchical management.
    PVI health insurance.
    Mental health leave days.
    Training and development policies to enhance skills and capabilities.
    Annual company trips and internal team-building activities, as well as meaningful community programs.
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Ho Chi Minh City