Head of Marketing - Ho Chi Minh City, Việt Nam - Monroe Consulting Group

Monroe Consulting Group

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Ho Chi Minh City, Việt Nam

1 tuần trước

Được đăng bởi:

Đức Nguyễn

Nhà tuyển dụng tài năng cho beBee

Mô tả

Head of Marketing:

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Sector: Monroe Pharmaceuticals

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Contact: Tee

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Client: Monroe Consulting Group

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Location: Ho Chi Minh City

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Salary: Negotiable

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Expiry Date: 07 August 2023

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Job Ref: BBBH419772_

International award-winning executive recruitment expert Monroe Consulting Group is recruiting on behalf of a global pharmaceutical company seeking an experienced Head of Marketing to lead the development and execution of marketing strategies for our business in Vietnam.

Responsibilities:

Develop and execute marketing strategies that drive growth and market share for company's product lines.
Lead market research efforts to understand customer needs and competitive landscape.
Develop and implement product launch plans, including positioning, messaging, and promotional tactics.
Develop and execute marketing campaigns across multiple channels, including digital, social, print, and events.
Collaborate with crossfunctional teams, including sales, medical affairs, market access, and global marketing, to ensure alignment and execution of marketing strategies.
Work with key opinion leaders and other external stakeholders to drive advocacy and thought leadership in the oncology and ETC space.
Monitor and analyze marketing metrics to evaluate the effectiveness of marketing strategies and tactics and make recommendations for improvement.
Manage marketing budget and ensure all activities are executed within budget and timeline.

Job Requirements:

Bachelor's degree in marketing, business administration, or a related field. Advanced degree preferred.
10+ years of pharmaceutical marketing experience, with a focus on ETC products.
Experience developing and executing marketing strategies, including product launches and multichannel campaigns.
Strong understanding of the oncology and ETC market, including customer needs, competitive landscape, and market trends.
Excellent communication and interpersonal skills, with the ability to collaborate effectively with crossfunctional teams.
Strong analytical skills with the ability to interpret data and make datadriven decisions.
Strong project management skills with the ability to prioritize and manage multiple projects simultaneously.
Ability to work in a fastpaced environment and adapt to change quickly.
Experience working with key opinion leaders and other external stakeholders preferred.