Brand Innovation Manager - Ho Chi Minh City, Việt Nam - Adecco

Adecco

Công ty đã được xác minh

Ho Chi Minh City, Việt Nam

1 tuần trước

Được đăng bởi:

Đức Nguyễn

Nhà tuyển dụng tài năng cho beBee

Job summary:

Our client, a leading FMCG company is looking for a Brand Innovation Manager to lead their beverage division

Responsibilities:

Ensure to interpret business strategy and determine innovative solutions supporting strategy implementation.
End to end project management of new product innovations, covering;
Detailed project management of all tasks, deadlines, budgets, and allocating the person in charge.
Develop the next 3 Years Innovation Strategy & Action Plan : Define Where To Play / How To Win, based on analysis of category data, consumer trends.
Drive and coordinate all cross functions including CMK (Consumer Market Knowledge), CTI (Consumer Technical Insight), R&D, Brewery, Brand Marketing, Sales Team.
Manage and evaluate portfolio data and innovation pipeline assisting strategic decisionmaking and GotoMarket process.
Design and model solutions for customer innovation and experience along with similar initiatives variants.
Lead weekly cross functional project planning meeting.
Coordinate all crossfunctional activities, represent customers internally and collaborate with leaders in varied areas on allocation across projects and resource planning.
Develop and align recommendations to MD (Marketing Director) and BOD.

Experience requirements:

Minimum 5 years in Innovation Planning Management
Fluent in written and verbal Vietnamese and English
An understanding of the marketing mix and key levers to impact a brand's performance
Experience in managing effective and positive key stakeholder relationships agencies and field sales partners to drive the brands agenda within the business
Experience in Innovation, either in ideation or launch/execution
Consumer focus or commercial rigor
Strong influencing skills and a bias for action
Solutionorientation
High energy and handson attitude

Education requirements: