Brand & Communication Specialist (Pr & Event) - Ho Chi Minh City, Việt Nam - Bảo Hiểm Nhân Thọ Phú Hưng

Bảo Hiểm Nhân Thọ Phú Hưng
Bảo Hiểm Nhân Thọ Phú Hưng
Công ty đã được xác minh
Ho Chi Minh City, Việt Nam

1 tuần trước

Đức Nguyễn

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Đức Nguyễn

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Mô tả

ĐỊA ĐIỂM:
Hồ Chí Minh

  • Nội dung công việcMô tả công việc

JOB PURPOSE

  • Responsible for the marketing communication, more on PR & Event projects.
  • Assist line Manager in the development and implement an appropriate brand and communication activities which is aligned with the Company's strategic directions and meeting the regulatory requirements.
  • 70% execution + 30% direction approach and planning.

JOB DESCRIPTION

  • Assist Line Manager on the development plan & implementation for branding & communication marketing campaigns / projects (both internal and external projects).
  • Execution (70%): initiating and implementing event & PR projects / campaigns.
  • Planning (30%): planning proposal for Marketing campaigns to support the departmental goals including corporate campaigns, product launch campaigns, customer experience campaigns, sales support campaigns (Agency MKT).
  • Be incharge content marketing including direction / angle development, writing execution and management.
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Project management: coordinate with cross-functions and third parties to ensure work results are delivered in good quality; in a timely manner and within budget;

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Others:


  • Maintain up to date knowledge of Life insurance industry and on competitor's activities to help with sales ideas, overcoming objections and product positioning.
  • Understand consumer behavior and engagement patterns with brand messaging. Propose initiatives to help enhance sales and customers including testimonial articles, customer's story, claim activities,
  • Basic digital and social knowledge and skills.
  • Being responsible for other projects assigned by line managers.
Yêu cầu công việc

  • Hold College / bachelor degree, above 06 years of experience in marketing PR & event communications
  • Used to be work in PR & Event agency or in insurance industry is advantage
  • Good event and project management and open to study more brandcomm planning
  • Good writing for PR communication
  • Proactive team player. Be able to work in individual and work in team as project lead
  • Selfmotivated, detailminded and creative with an Ability to manage timeline and work under pressure
  • Proven ability to manage all types of agencies / vendors
  • English: communication level.
  • Critical thinking and "Can Do" attitude.
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