Executive Media Relations - Ho Chi Minh City, Việt Nam - Heineken

Heineken

Công ty đã được xác minh

Ho Chi Minh City, Việt Nam

2 tuần trước

Được đăng bởi:

Đức Nguyễn

Nhà tuyển dụng tài năng cho beBee

Mô tả

Key Accountabilities:

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Storytelling, under the leadership of the Manager:

Manage pitches, earned media and paid media, translate our strategic narratives into press releases, compelling pitches, and earned and paid stories in the media. Maintain Always On Comms
Work as Comms business partner to a variety of internal stakeholders, including but not necessarily limited to Brand & Marketing (on Brand Comms/PR), Sustainability (on Sustainability Comms), Public Affairs (on Policy Comms) and People Function (on EVP).
Bring strategic and innovative storytelling in line with Comms' strategic storytelling strategy and to the agreed KPIs and ROI with these stakeholders.

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Media/ KOL Relations:

Support the Manager and the team to maintain strategic relationship with HEINEKEN Vietnam's network of Media and KOLs
Execute media & KOL relations projects

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Reputation Management

Supervise media monitoring and social listening as part of issue/crisis management
Carry out tasks assigned by the Manager

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Agency and Budget Management:

Under the leadership of the Manager manage external agencies and assigned budget with Cost and Value mindset, while ensuring excellent execution, and committed KPIs and ROI with all plans and campaigns.
Manage paper and system work with Procurement, Finance, Team and external agencies to ensure excellent execution of projects run by the team

Qualifications:

University Degree, or higher educations in Communications, Business Management, Marketing, Journalism or Languages/ Liberal Arts

Experience Required:

Up to 3 years in communications, in house in a fastpaced business environment or with an agency
Previous Corp Comms, Brand Comms/ PR
Strong understanding of new trends in Comms (content, format, channel, platform, data and analytics)
Excellent communication skills
Problem solver
Understanding of the business
Ability to manage stakeholders

Key Behaviours: