Minh Quân Nguyễn

Strategic Martech & Operations Manager with 9+ years of experience blending marketing strategy with technical execution. Proven track record in orchestrating Digital Transformation for enterprise-level clients (Real Estate, Retail, Manufacturing). Expert in bridging the gap between Tech and Business teams to unify fragmented data sources (CDP implementation), resulting in actionable customer insights and 20% budget optimization. Hands-on experience in customizing CRM workflows (Lark Suite, Mailchimp) to drive operational efficiency and revenue growth.

• Martech & CRM: Lark Suite (Advanced CRM & Inventory setup), Mailchimp (Automation Flows), HubSpot (Certified), Google Digital Marketing Stack.
• Data & Analytics: CDP Deployment (Data Unification strategy), Tableau (Data Visualization), SQL Basics, Google Analytics (GA4), Data-Driven Decision Making.
• Operational Excellence: Business Process Mapping, Lead Management Pipeline, Cross-functional Collaboration (Tech-Marketing-Sales).
• Core Competencies: Funnel Optimization, Customer Segmentation, ROI Analysis, Budget Management.

• Hanoi University of Business & Technology — MSc in IT (Software Engineering), 2016–2018
• Google Data Analytics Professional Certificate
• Google Digital Marketing & E-Commerce Professional Certificate
• Google Project Management Professional Certificate